DBH Advenue

A long-form poster Ad for Fenty Beauty Makeup product. Designed to bring the heat to any makeup routine.

For this project I designed and created an alebrije papier-mâché sculpture that represents my own creative spirit. I also created a supplemental zine that you can see on my digital portfolio, which includes a guide for making your own alebrije as well as my own brainstorming process. I chose this project as a way to connect with my Mexican heritage. Alebrijes were created by cartonería artist Pedro Linares in 1936 and have been well-loved ever since. His family carries on his legacy and makes alebrijes to this day. People interpret their meaning differently, but overall they embody creativity and adventure.

Packaging Design: Create a yogurt packaging for the pop band Spice Girls.

Humanizing Homelessness Project for the City of San Jose. The piece is part of several social media ads promoting the available resources the city has for people at risk for or experiencing homelessness.

Do what makes your heart happy.

This square post was designed on Adobe Express as part of a campaign pitched for the first and upcoming trophy truck racing school. Inspired by the stories of extraterrestrials and Area 51, the campaign's plotline revolves around a man competing against an alien in a trophy truck race in order to get his wife back from the alien.

Print Advertisement designed for a local small business.

In my Nike campaign, titled "A Run To Remember," I explore the universal theme of memorable runs in people's lives, each with its own interpretation. Some see it as the journey that molds their identity, while others perceive it as a milestone in their athletic or fitness journey. With a focus on evoking emotions and relatability, the campaign showcases old Nike shoes to symbolize the passage of time and the memories associated with them. By emphasizing the history behind these shoes, which have been witness to both the highs and lows of life's moments, the campaign underscores the profound significance of every run.

My first piece I want to show off is one of the fliers I did during my marketing internship for the Petaluma Speedway. They were lacking ticket sales and wanted to bring back locals to the races, so we decided to have multiple special event nights throughout the season in addition to special race nights . This flier promoted a night where we had a local celebrity sing the national anthem and a 'half time' demonstration from a local judo group.

Specularity is a three-dimensional, multimedia work that beckons participants to shape their unique experience by engaging with its reflective interface. We cycle through these stages of our hopes and dreams, of our anxieties and fears, often getting lost in this routine without pausing to check in with ourselves or our well being. Specularity is an invitation to participants to take a step back and reconnect with themselves for that one moment. My hope is that participants can redefine their perception of who they were in the past, who they will be in the future, and cultivate empathy for their present self.

Magazine Layout: Design a 2 page layout for a magazine based on an article of your choosing.

The packaging of the Los Lobos Kibble product is intentionally designed to inform the customer about the type of product they are seeing. The image of the bowl of kibble lets the customer know that it is a dog product alongside the additional details such as the flavors, the logo, and the dog age group. The blue and tan colors on the product are intended to make the it more appealing to customers. Since majority of the product design is in black, the contrasting colors help it to stand out on shelves as well. Although it is a dog food product, the branding is tied with the band Los Lobos.

This poster is a result of the prompt to make a poster that sells eggs. I decided to use the narrative of a dystopian world where the majority of the population is forced to take meal supplements and only the upper class have access to real food. The poster is a symbol of the rebellion in this fictional world, and the QR codes lead the viewer to a website to find local farms near them where they can buy eggs.

This piece was part of the first ever cohesive campaign I had put together. At the time I was lacking portfolio pieces while applying to schools so I designed three separate posters trying to convince Millenials/Gen Z to call their moms more. This hypothetical campaign would be plastered around the Bay Area and therefore had touches in them that would help it stay memorable for locals, in this case it was mentioning the ever present Shen-Yun advertisements. (IYKYK)

Logo/branding created for a program implemented in local public schools.

Winner of a 2024 JMC Showcase award for an Outstanding Copywriting project, this poster was designed as part of a Sprite campaign to make Sprite more appealing to a younger generation through the use of lore and storytelling. The campaign reintroduces Mr. Lymon, a discontinued mascot of Sprite, and redesigns him to fit with the fantasy theme and attract the target audience while remaining true to the roots and beliefs of the company.

A product design and print mock up Ad for a hot sauce brand by the BackStreet Boys. Designed to make the 90's teens swoon.

'BYTE ME' is an immersive digital art exhibition that challenges the boundaries of digital autonomy and invites you to reconsider the way you interact with digital spaces. I created the digital gallery website with webflow and then exported it to github as custom code.

My final piece was part of a project I helped work on for the City of San Jose. Our team was tasked with creating a multi-platform social media campaign in order to promote the city's available resources for the unhoused while also encouraging others to help take action. We decided the best way to go about it was drawing viewers attention to our diverse journeys and shared humanity. I made this graphic as a banner post for Facebook, with additional variations in Spanish and Chinese as well in order to reach a multitude of demographics in the area. 

Social Media Post: Create a social media post based of a brand of your choosing advertising a upcoming event.

Sticker created to advertise SJSU's production of Into The Woods.

The Witch, a digitally drawn character and adjustment of the current logo alongside, this advertisement for the As-Seen-On-TV product “The Water Wizard” is designed to evoke a whimsical feeling. This project was designed as part of an assignment for Copywriting class.

Vita coco coconut water mock-up ad.

For my passion project, I delved into my love for fashion and art, despite having no previous experience in sewing or design. Inspired by the grandeur of the Met Gala, I created three meticulously crafted designs, each embodying one of the selected themes from past Gala editions: "Goddess: The Classical Mode," "Heavenly Bodies: Fashion and the Catholic Imagination," and "Camp: Notes on Fashion." All materials used were sourced from recycled or thrifted sources, emphasizing sustainability in the fashion industry. Through this project, I not only explored new facets of fashion but also addressed environmental concerns associated with the industry.

A mock TikTok video ad for "Sonic Music Festival". Featured on social media and centralizes on the young nostalgic feeling of living in the moment.

Nike Soccer commercial

In this TikTok ad I showcase a diverse array of individuals who gaze directly at the camera. This deliberate choice underscores the vast range of options and opportunities available on Bumble, inviting viewers to see themselves reflected in the platform's inclusivity. The direct eye contact serves as a symbolic representation of the connections sought on the app, echoing the intensity of a gaze shared during a date. Yet, beyond its literal interpretation, this visual tactic conveys a deeper message about the journey to finding love. Accompanying the visuals, text overlays reinforce the idea that love is a process requiring patience, time, and multiple tries. By juxtaposing the direct gaze with messages about embracing the journey, the ad encourages viewers to trust in the process, stay motivated, and remain open to new experiences, and Bumbles unlimited options. Ultimately, the ad serves as a reminder that meaningful connections are cultivated over time. Along the way, users will encounter a multitude of people, have diverse experiences, and learn valuable lessons. Through this ad, I celebrate the journey of love and the transformative power of connections found on Bumble.

This video was done for a Kinetic Typography assignment. We had to create a short lyric video and I decided to use the Gary Come Home Punk Cover by Billy Cobb. This is one of my favorite assignments because we got to play with effects and animations in Adobe After Effects and I'm proud of the outcome.

This TikTok/Instagram advertisement aims to bring attention to Creative Cloud, specifically Photoshop. The goal is to target Gen Z and share with young adults the opportunities Photoshop can bring. In this ad, a young woman trying to break into the fashion industry and Photoshop allows her to display her works as well as make her designs a reality.

Young adults entering the workforce need tools to present themselves and their work to potential employers. This Adobe Express TikTok/Instagram ad was created to show Gen Z how with the use of Express they can successfully display their talents. At first, a young man is seen getting turned down due to his lack of organization but by the end of the ad he is seen being hired due to his use of Adobe Express.

I created a 30 second commercial by using an old existing commercial for Gogurt, and adding hand drawn animations frame by frame using Adobe After Effects.

I created an second animation to accompany the song "Still Into You" by Paramore using Adobe After Effects.

The Scenic Route- This FOX Factory roadside billboard was created to promote the Brenthel Brothers' new driving school for Trophy Trucks. The goal is to share awareness of the new school and make the program appeal to automotive enthusiasts.

Cosmetics Product Photography

Product Photography

Mock OOH ad (digital / print flyer) representing Youth to the People (YTTP) with the tagline: "All the results for all skin types."

Magazine ad for the Fox Factory x Brenthel Industries: Trophy Truck Racing School.

The Brenthel Brothers Trophy Truck Magazine Cover